Choose a CRM for your business

Top 16 CRMs for Online Product Businesses: Ranking

Top CRMs for e-commerce: Boost Sales and Automate Processes!

Leading

Choose a CRM for your business

№1

LP-CRM

LP-CRM - CRM system for product business, e-commerce and services. Automate sales, process orders and increase profits! The perfect solution for online stores and product business.

Benefits of Use

  • Зрозумілий інтерфейс. Easy to learn, quick to start, intuitive for the team.
  • Sales automation. Everything in one place: orders, customers, payments, shipments - without routine.
  • Real-time analytics. Instant access to data for informed decision making.
  • LP-CRM 24/7 support. Always there to help with any questions, quick response.

Key Characteristics

  • Sales automation
  • User-friendly interface
  • Integration with marketplaces
  • Inventory and order management
  • 24/7 customer support
LP-CRM
№2

Bitrix24

Bitrix24 - CRM and workspace for product-based businesses online. Automate sales, manage customers, process orders, and control projects in a single system. Contact center included!

Benefits of Use

  • Increased Sales. Automation of leads, deals, and invoices - more closed sales.
  • Streamlined Communications. All clients in one place, fast feedback.
  • Improved Service. Customer support tools, increased loyalty.
  • Effective Management. Control of tasks, projects, team - all in Bitrix24.

Key Characteristics

  • Sales Automation
  • Marketplace Integration
  • Inventory and Stock Management
  • Convenient CRM for Business
  • Comprehensive Bitrix24 Solution
Bitrix24
№3

Less Annoying CRM

Less Annoying CRM - CRM system for the product business that is not overloaded. Ideal for small online businesses that value simplicity and efficiency without unnecessary features.

Benefits of Use

  • Intuitive. Easy-to-learn interface, quick implementation without unnecessary effort.
  • Sales optimization. Increase conversion and profit with better lead management.
  • Resource saving. Affordable price, no hidden fees, effective customer management.
  • Centralized database. All customer information in one place, convenient access for the entire team.

Key Characteristics

  • Sales automation
  • Convenient customer accounting
  • Integration with marketplaces
  • Simple interface
  • Support in Ukrainian
Less Annoying CRM
№4

Streak CRM

Streak CRM is a CRM system built directly into Gmail. Organize sales, manage customers and deals directly from your email. Customize custom pipelines for your online product business.

Benefits of Use

  • Gmail + CRM. Organize sales directly in your Gmail inbox, without extra tabs!
  • Custom pipelines. Customize the sales funnel to suit your business needs.
  • Teamwork. Share information and collaborate on deals.
  • Automation. Automate routine tasks to save time.

Key Characteristics

  • Convenient CRM for e-commerce
  • Integration with Gmail
  • Custom pipelines
  • Sales automation
  • Easy start for business
Streak CRM
№5

Nutshell

Nutshell is a simple CRM with email marketing, designed for B2B teams. The perfect tool for online product businesses looking to automate and increase sales. Manage customers and run effective email campaigns in one place!

Benefits of Use

  • Простий інтерфейс. Easy to learn and use, intuitive for the team.
  • Email Marketing. Automate mailings, personalize letters, track results.
  • Sales growth. Optimize the funnel, lead customers to the deal faster.
  • B2B focus. Designed for the specifics of B2B sales and marketing.

Key Characteristics

  • CRM for online sales
  • Easy start for business
  • Email Marketing Automation
  • Support for B2B teams
  • Nutshell: Understandable CRM
Nutshell
№6

Freshworks CRM (Freshsales)

Freshworks CRM (Freshsales) - CRM with built-in telephony, email marketing, and AI assistant. Ideal for online product business, helps automate sales and improve customer communication.

Benefits of Use

  • Increased sales. Optimize your funnel to find more customers and close more deals.
  • Time saving. Automate routine tasks to focus on business development.
  • Convenient integration. Easily connect Freshsales to your website, email, and other tools.
  • Sales analytics. Get clear reports on sales performance and make informed decisions.

Key Characteristics

  • Sales automation
  • Telephony integration
  • AI assistant
  • For e-commerce
  • User-friendly interface
Freshworks CRM (Freshsales)
№7

Pipedrive

Pipedrive - CRM designed for product business. Clear visual pipelines and tools that increase deal conversion will help your online store scale sales and optimize the customer interaction process.

Benefits of Use

  • Clear deals. Visualize sales, keep everything under control.
  • More closed deals. Pipedrive increases conversion, focus on sales.
  • Automation of routine. Automate repetitive tasks, save time.
  • User-friendly interface. Intuitive, easy to implement in work.

Key Characteristics

  • User-friendly interface
  • Sales visualization
  • Automation of routine
  • Integration with platforms
  • Reporting and analytics
Pipedrive
№8

HubSpot CRM

HubSpot CRM - Free CRM for product business! Manage marketing, sales, and support in one place. Automate processes, track customers, and increase sales! Ideal for online stores and product businesses.

Benefits of Use

  • Free CRM core. Start with free tools and scale as your business grows, with no hidden fees.
  • Single platform. Marketing, sales, and support in one place for seamless teamwork.
  • Routine automation. Free up time from repetitive tasks to focus on business development.
  • Clear analytics. Track key metrics and improve results with clear reports.

Key Characteristics

  • Free CRM for business
  • All in one platform
  • Sales automation
  • Convenient integration
  • Analytics and reports
HubSpot CRM
№9

Binotel SmartCRM

Binotel SmartCRM - CRM for online product business. 360° customer card, sales analytics, tasks and integration with Binotel PBX. Optimize customer relations and increase profits!

Benefits of Use

  • 360° customer profile. All interaction history in one place for better service.
  • Sales analytics. Get clear reports for informed decision-making.
  • Task automation. Don't miss any important details with automatic reminders.
  • Integration with PBX. Convenient call management directly from CRM, improving communication efficiency.

Key Characteristics

  • 360° customer overview
  • Sales automation
  • Analytics and reports
  • Integration with telephony
  • User-friendly interface
Binotel SmartCRM
№10

Close

Close - CRM, designed for sales teams that actively work with calls and email newsletters. Optimize lead processing and increase sales of your product business online through communication automation.

Benefits of Use

  • More calls. Increase the number of contacts with customers per day thanks to call integration.
  • Sales automation. Automate routine tasks to focus on deals.
  • Email marketing. Easily launch personalized email series for customers.
  • Improved control. Track team progress and analyze sales in real time.

Key Characteristics

  • Product accounting
  • Sales automation
  • Convenient integration
  • Data analysis
  • 24/7 support
Close
№11

NetHunt CRM

NetHunt CRM is a CRM in Gmail that is perfect for online product businesses. Manage leads, sales funnels, and automate processes without leaving your email. Convenient integration and efficiency for your online store!

Benefits of Use

  • All in Gmail. Manage sales without leaving your email. Easy access to customer data.
  • Clear funnel. Visualize the customer journey and increase conversion.
  • Automation of routine. Automate tasks, saving team time.
  • Simple lead management. All customer information in one place, easy search and analysis.

Key Characteristics

  • Integration with Gmail
  • Sales automation
  • Lead management
  • Sales funnels
  • Inventory management
NetHunt CRM
№12

Keap (ex-Infusionsoft)

Keap (formerly Infusionsoft) - CRM and marketing automation built for entrepreneurs. Helps attract clients, automate sales, and grow your online product business. All in one tool!

Benefits of Use

  • Increased sales. Automate your sales funnel to find and close more deals faster.
  • Time saving. Marketing and sales automation frees up time for strategic tasks.
  • Improved relationships. Personalized emails and interactions strengthen relationships with clients.
  • Easy management. Keap simplifies managing contacts, tasks, and communications in one place.

Key Characteristics

  • Sales automation
  • Convenient lead management
  • Effortless marketing
  • Accurate data analysis
  • 24/7 support from Keap
Keap (ex-Infusionsoft)
№13

KeyCRM

KeyCRM is a Ukrainian CRM for product businesses. It collects orders from all channels, provides convenient communication with customers, keeps warehouse records and provides detailed analytics. Optimize your online business with KeyCRM!

Benefits of Use

  • All channels in one window. Collect orders from marketplaces, stores and social networks in a single KeyCRM interface.
  • Warehouse accounting under control. Accurate accounting of goods, balances and movements in warehouses, minimize losses.
  • Communication automation. Integration with messengers and mail for quick response to customers.
  • Sales analytics. Detailed reports to optimize and increase business profits with KeyCRM.

Key Characteristics

  • Everything in one place
  • Channel integration
  • Convenient warehouse
  • Sales analysis
  • Process automation
KeyCRM
№14

SuiteCRM

SuiteCRM - a powerful open-source CRM that is ideal for online merchandise business. Flexible sales process customization, customer management and integration with other systems. Free alternative to paid CRMs!

Benefits of Use

  • Автоматизація продажів. Optimize the sales funnel, increase profits and reduce manual work.
  • Open-source гнучкість. Customize the system to the needs of the business, integrate with other software.
  • Централізація даних. Keep all customer information in one place for efficient operation.
  • Розширена аналітика. Get reports and forecasts for informed decision making.

Key Characteristics

  • CRM for e-commerce
  • Автоматизація продажів
  • Кастомізація без меж
  • Open-source платформа
  • Інтеграція з маркетплейсами
SuiteCRM
№15

SalesDrive

SalesDrive - CRM for online stores that automates business processes. Integration with marketplaces, delivery services, payment systems, and warehouse accounting. Manage orders, customers, and analytics in one place!

Benefits of Use

  • Sales automation. Integration with platforms, delivery, and payments for efficient operation.
  • Online warehouse accounting. Control stock balances and avoid shortages, manage orders.
  • Real-time reporting. Analyze sales, customer, and advertising performance data.
  • 24/7 support from SalesDrive. The SalesDrive team is always ready to help you with any questions.

Key Characteristics

  • Sales automation
  • Integrations for e-commerce
  • Inventory management
  • Convenient order management
  • 24/7 customer support
SalesDrive
№16

Capsule CRM

Capsule CRM is a simple CRM for product businesses online. Manage contacts, deals, and projects in one place. Optimize sales and improve customer interaction.

Benefits of Use

  • Clear interface. An intuitive platform for effective teamwork.
  • Sales optimization. Track deals, improve conversion rates, and increase profits.
  • Data centralization. All customer information in one place, easy access and analysis.
  • Convenient collaboration. Sharing information and effective team communication.

Key Characteristics

  • Sales automation
  • User-friendly interface
  • Customer accounting
  • Business analytics
  • Easy implementation
Capsule CRM
Which to choose?

CRM review and comparison

# Service Main direction Main functions Trial period Base price from
1LP-CRMProduct business, e-commerce, servicesSales automation, order processing, profit analysisFree version up to 50 orders per monthfrom $9/month
2Bitrix24Product-based business, eCommerceCRM, Automation, CommunicationsFree Planfrom $61/month (5 users)
3Less Annoying CRMSmall business, online tradingSimplicity, efficiency, affordability30 days test$19/month per user
4Streak CRMSmall business, salespeopleGmail integration, pipelines, email trackingFree planfrom $59/month per user
5NutshellB2B, e-commerce, salesCRM, email marketing, automationTest 14 daysfrom $16/month per user
6Freshworks CRM (Freshsales)Product business, eCommerceSales automation, built-in telephony, AI assistantFree planfrom $9/month per user
7PipedriveProduct business, eCommerceSales funnel, automation, reportingTest 14 daysfrom $14.90/month per user
8HubSpot CRMProduct business, online storesFree, automation, integrationFree planfrom $20/month per user
9Binotel SmartCRMProduct business, online stores360° card, analytics, integration-from 399 UAH/month per employee
10CloseSales departments, B2BCalls, email, automationTest 14 daysfrom $49/month per user
11NetHunt CRMeCommerce, sales, marketingCRM in Gmail, sales automation, e-commerce integration14 day testfrom $24/month per user
12Keap (ex-Infusionsoft)Small businesses, entrepreneursCRM, marketing automation, email marketingTrial (free)from $159/month
13KeyCRMProduct business, eCommerceOrders, communication, analytics14 day testfrom $19/month
14SuiteCRMeCommerce, sales, businessВідкритий код, гнучкість, інтеграціяВідкрите ПЗ (безкоштовно)from $0/month (self-hosted)
15SalesDriveOnline stores, eCommerceAutomation, integration, analytics14-day trialfrom 349 UAH/month
16Capsule CRMProduct business, online commerceContacts, deals, projectsFree planfrom $18/month per user
Frequently Asked Questions

Frequently Asked Questions

? What is sales automation?
It's a tool for optimizing and accelerating sales, from lead to deal
? Why does an online store need it?
To increase efficiency, improve service, and increase profits
? What are the main functions?
Customer management, sales analysis, marketing automation
? How to choose the right solution?
Consider business needs, team size, and budget
? Are there free options?
Yes, there are basic versions with limited functionality
? How quickly can it be installed?
Depends on the complexity, but usually takes from a few hours to days
? Is training needed for users?
Yes, to effectively use all the features
? What integrations are important?
With e-commerce platforms, delivery services, and payment systems